SEO Optimization for Websites

We Are SEO Experts

Only those who practice professional SEO get listed by search engines

Implementing SEO Search Engine Optimization Smartly

Why SEO Matters

SEO — the optimization of websites for Google and other search engines — must be one of the core measures, because around 90% of all users in Europe use search engines to find information. Most of them only use the first results page.

SEO therefore always aims to achieve optimal rankings on Google. Optimal means appearing on page 1 of the SERPs (Search Engine Result Pages) for relevant keywords.

Optimal SEO is achieved through:

  • a well-thought-out website concept
  • flawless content execution with a focus on relevant keywords
  • keyword clustering along the customer journey / search intent
  • website performance (page speed, machine readability, structural and semantic markup)

Charismarcom develops a clear SEO strategy and professionally addresses all relevant points.

SEO: The Foundation for Website Visibility

“If you want to hide a body, put it on page 2 of Google’s search results. No one will ever look there!”

The goal of your website is to be found. To achieve that, you need to appear on Google’s results page 1, because studies show that users are more likely to change their search query than go to the second page of the SERPs (search engine results pages). Our goal in your website project: making your website the best result for relevant searches.

Tips from the SEO Experts

Avoid the 10 Worst SEO Mistakes

Download the checklist now and learn more.

The 5 Most Important SEO Steps

The 5 Most Important Steps

A website must be useful, accessible, organized, and quick to load. To meet these Google-relevant criteria, we follow 5 steps focused primarily on OnPage SEO:

  1. Responsive code development in a CMS of your choice with good loading speed.
  2. Clear sitemap (menu structure), unambiguous URL naming, one keyword per page, with meta tags for title, description, summary, and schema markup.
  3. Structured text with headings and subheadings (h1, h2, h3, body text, lists, etc.); the keyword-to-text readability ratio must be right.
  4. Interactive media that increases time on page (images, downloadable PDFs, tables, checklists, and videos), including SEO naming, since Google can’t read photos, especially not in context.
  5. Links (websites, social media, affiliate links where possible) both internal and external.

SEO: What Google & Co. Evaluate

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SEO, Employer Branding Profi

Search engines rate websites positively when they can read them without issues thanks to flawless code. Users signal through their behavior that a website is relevant.
See here what we do as an agency to build your website:

Optimal SEO Content Is Relevant to Target Audiences

SEO: Optimization Through Relevance

A high click-through rate results when many users consider the site relevant. Relevance can be measured by the number of visitors, their time on page, returning users, backlinks from mentions, and regular updates.

Whether it’s a new or existing website: get in touch with us.

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SEO: References

Examples of modern, responsive, SEO-optimized websites by CHARISMARCOM

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